Glass occupies a great advantage in the field of high-end cosmetics packaging. Its transparency and smoothness are incomparable to plastic bottles. The charm of glass bottles lies in thoroughness, purity, and elegance. For high-end cosmetics or cosmetics that are volatile and easy to lose fragrance, such as perfumes, glass bottles are generally used. Whitening and nutritional cosmetics, but they are extremely oxidized. This puts forward high requirements on the tightness of the packaging. Glass bottles have strong barrier properties and are undoubtedly more competent than plastic bottles in protecting the contents.
However, the variety of glass containers is single, and even if there is a better design concept, it is often impossible to achieve due to the limitations of technology and materials. Due to the inherent shortcomings of glass (high specific gravity, easy to get drunk, etc.), for general cosmetics, plastic containers or composite containers are often used.
At present, most of the low-end cosmetic packaging has been replaced by plastic bottles, plastic bags or plastic tubes. The application ratio of glass bottles is less than 8%. Glass has an irreplaceable advantage and is still the first choice for high-end cosmetics in the short term.
In recent years, with the improvement of glass processing technology, the use of computer CAD glass bottle mold design and enhanced lightweight technology to produce glass bottles has improved the quality, reduced weight, and further enhanced transparency and surface finish. In terms of post-processing, the glass surface can be frosted, painted, printed (up to 7-8 colors), engraved, etc., which greatly improves the glass bottle and added value.
Plastics are light in weight and low in price, and are easy to produce on a large scale. They can be made into bottles of various specifications, transparent, opaque, and various colors. The printing performance is very good. The instructions, logos and barcodes can be directly printed on the surface of the container by thermal transfer, inkjet, printing and other methods; the formation performance is good, and it can be manufactured into various structures and shapes of bottles, cans, boxes and other plastics container. Cosmetic capsules have a variety of shapes, including spherical, olive, heart, and crescent shapes. They are colorful, with crystal clear and colorful pearls, and their appearance is very attractive. These packages have brought consumers a safer and more convenient way of consumption.
The disadvantage of plastic containers is that the transparency is not as good as glass. However, the current polyolefin stretch blow molding technology overcomes the shortcomings of low transparency of polyolefin blow molded bottles, and its crystal clear characteristics are almost as good as glass bottles.
With the improvement of people’s living standards, the consumption of cosmetics and health skin care products has increased year by year. In recent years, there has been a substantial increase. Aluminum packaging materials for cosmetics are light in weight, bright in color, elegant and luxurious, durable and easy to be processed, shaped and coated. It is favored by the cosmetics packaging industry. Nowadays, vacuum aluminum coated paper has metallic luster and is easy to print. It has many advantages such as beauty, fashion, high-end and environmental protection, which greatly meets the requirements of cosmetic packaging and has become the focus of attention of high-end cosmetic outer box packaging materials.
The main consumer group of cosmetics is women, and the pursuit of beauty is a natural characteristic of women. The exquisite packaging of cosmetics greatly affects the status of cosmetics in women's minds and their preference for specific brands.
The transparent and colorful inks printed on vacuum aluminized paper can reveal high and rich metallic luster, and at the same time give people a kind of psychological hint: after using this kind of cosmetics, they can also be radiant. Vacuum aluminized paper is also easy to carry out laser holographic processing, which has a good anti-counterfeiting effect. According to the needs of different cosmetics, a flashing laser LOGO or a specific beautiful pattern can be printed on the outer packaging, which is not only beautiful, fresh and easy to identify, but also discourages fake and inferior products. Vacuum aluminized packaging material is a new type of composite environmentally friendly packaging material, which gradually replaces aluminum foil composite paper as aluminum paper substrate. The word itself has the green environmental protection characteristics of being recyclable and degradable in the soil, and it saves metal resources. It is a kind of green packaging material beneficial to environmental protection.